Today we are launching Custom Domain, the effortless way to let your users connect a custom domain to your product. Your customer types a domain, clicks connect, and goes live. We handle DNS, ownership verification, HTTPS, and serving, so they never have to touch a zone editor or read a support article to get there.
If you sell software, you already know the pattern. A customer signs up, pays, gets excited, and then hits the one screen that asks them to go configure DNS on their own. That is where the momentum dies. It is the single step in your entire onboarding that you do not control, and it quietly costs you conversions every single day.
The DNS step is where paying customers disappear
The gap is structural. Your platform knows exactly which records a working setup requires. Your customer controls the zone where those records have to live. Neither side speaks the other's language, so the customer becomes an unpaid translator, copying values between two dashboards and hoping they land in the right fields.
The result is predictable. A large share of customers who fully intend to finish simply never do, and the ones who try often generate a support ticket instead of a success.
Sixteen help articles is not a documentation failure. It is a signal that the task is genuinely hard, and that no amount of extra copy will make a first-time user comfortable editing a live zone. The honest fix is to remove the task, not to explain it better.
What Custom Domain actually does
In one sentence
Custom Domain lets your customer connect their domain in one click: we detect their DNS provider, write the exact records with their consent, verify ownership, and issue HTTPS, while they approve a single plain-language screen.
The customer never types a record type, never copies a value, and never guesses at a priority number. They confirm that yes, this is their domain and yes, they want it connected. Everything technical happens behind that one approval.
- Find the DNS provider and log in
- Locate the zone editor
- Add several records by hand
- Match types, names, and priorities exactly
- Wait for propagation, then troubleshoot
- Type the domain
- Approve one screen
- Ownership verified automatically
- Records written by template
- HTTPS issued and serving
The flow, start to finish
- Detect the provider. We recognize where the domain's DNS is hosted so the connection can be tailored, not guessed.
- Prove ownership. A verification record goes in first, so no domain is ever configured without the owner's consent.
- Write the records. The exact records your service needs are applied by template, in the right fields, with the right values.
- Issue HTTPS and confirm. We poll until everything resolves, then issue the certificate and mark the domain live.
Because the records are applied from a template rather than retyped by a nervous human, the classic failure modes stop happening.
| Common ticket | Root cause | With Custom Domain |
|---|---|---|
| Wrong record priority | Value typed in the wrong field | Cannot happen: the user never types values |
| Missing trailing dot | Target hand-entered | Records applied by template |
| "It still is not working" | Propagation not finished | We poll and confirm before marking it live |
Built for the platforms doing the work
Custom Domain is fully managed at customdomain.ai. There are flat-tier pricing and no lock-in, so connecting one customer or ten thousand follows the same clean path. You drop it into your onboarding, and the step that used to leak paying customers becomes the step that converts them.
The takeaway
You cannot rewrite your way out of a task that is fundamentally hard for a first-time user. The win is to do the task for them, correctly, in the time it takes to click a button.
Custom domains, on autopilot
Let your customers connect their own domain in one click. We detect their DNS provider, write the records, verify ownership, and issue HTTPS, while they just approve one screen.
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